In celebration of Asian Pacific Islander Heritage month, AC*E Pop-up (Asian Creatives & Entrepreneurs) and Visual Conductor, an Asian, woman-owned experiential studio, create AMPLIFY: A fun, multisensory Asian Pacific Islander pop-up at City Point, a downtown Brooklyn shopping center. Raising AAPI Businesses, while making an inclusive, cultural experience for local shoppers and tourists.
Through Retail-Tainment, we develop a thoughtful activation, with interactive moments and three areas: 1) Experiential Retail 2) Activity Space 3) F&B Cafe.
ROLES: Creative Direction, Event Design, Programming, Marketing
TEAM: Wendy Hu, Creative Director / Design. Trinity Lin, Brand Curation, Partnerships, Event Production
PARTNERS: City Point, DeKalb Market Hall, Space Type
SPONSORS: AESNYC, Team Guinchard / Serhant., Reflect Printing